Gift cards: big benefits for small businesses

You don’t have to be a big box retailer or chain restaurant to offer gift cards

75% of gift card users spend more than the amount on the card, and 44% of gift card recipients will visit a store they otherwise would not have.1

Woman using Bank of America Merchant Services gift card at Clover Station

Gift cards can help you attract new customers and drive incremental revenue

Merchants who process credit and debit card payments via Bank of America Merchant Services can take advantage of secure, easy-to-launch gift card programs. Designed for small business, you can order as few as 100 gift cards, and choose from 10 fun gift card designs. Drive awareness of your new program with accessories such as countertop displays, posters, window decals and table tents.

You can be up and running within a few weeks. When your gift card business really takes off, we can provide you with fully custom gift cards, advanced reporting and more.

Digital or custom gift cards for your small business

If you have a Clover® POS solution, launching a gift card program is quick and simple via the Gift Cards app. You can sell digital gift cards instantly and accept them from any mobile device, or design your own physical custom gift cards. Easily track balances, reload cards, create promotions and track sales from your Clover dashboard. Ditch those old paper gift certificates: in just a few minutes you can create a sophisticated, easy-to-run, gift card program.2

Man working at laptop while reviewing Clover dashboard